Certified Organic. Professional Quality. Naturally Effective.
At Penny Black Organic, we don’t just claim to be natural — we’re COSMOS Certified Organic, which means every formula is held to the highest global standards for purity, sustainability, and performance.
Our haircare range has been carefully developed for professional use but made for everyday routines — whether you're dealing with sensitivity, dryness, thinning, or oily roots. And with international recognition behind us we’re proud to offer something truly different in the world of clean hair care.
Why Our Hair Care is Different
There are plenty of haircare products that call themselves “natural” — but very few that are truly certified organic. Our full range is:
✔️ COSMOS Certified Organic
✔️ Free from synthetic polymers, sulfates, silicones, artificial fragrance, and harsh preservatives
✔️ Made with native Australian botanicals and essential oils
✔️ Vegan, cruelty-free, and ethically made in Australia
✔️ Trusted by salons and stylists — safe for sensitive skin, pregnancy, and children
Meet the Penny Black Shampoo Range
We’ve created four core shampoo formulas, each with a clear purpose — so you can choose based on your hair type, lifestyle, or specific concerns. Here's a breakdown to help you find your match:
PURITY – Essential Oil Free | Fragrance Free
For: Sensitive scalps, pregnancy, babies, and anyone avoiding fragrance
If you’ve struggled with irritation or reactions to regular shampoos, Purity is your safe haven. It’s completely free from essential oils and fragrance — gentle enough for babies, yet effective enough for everyday use.
Perfect for: sensitive skin, reactive scalps, or fragrance-free lifestyles
VITALITY – Mandarin & Basil
For: Naturally dry or chemically damaged hair
Hydration meets repair in Vitality. With mandarin and basil essential oils, this formula helps restore moisture to thirsty hair without weighing it down. Whether your hair’s feeling brittle from colour, heat, or just naturally dry, this is the one to bring it back to life.
Perfect for: dry, coloured, heat-styled or brittle hair
DENSITY – Cedarwood, Nutmeg, Orange, Ylang Ylang & Rosemary
For: Fine, fragile, or thinning hair (not dry)
Density is our go-to for boosting strength and supporting hair growth. The formula is packed with antioxidants and circulation-boosting oils and native extracts to help support scalp health and encourage fuller hair over time.
Perfect for: fine or thinning hair, postpartum regrowth, fragile strands
CLARITY – Lemon, Lime, Ginger & Ylang Ylang
For: Oily scalps and flat, lifeless hair
Clarity is a light exfoliating shampoo designed to refresh the scalp and give hair its bounce back. If your roots get oily quickly or your hair tends to fall flat, this blend of citrus and ginger helps balance oil and lift from the root.
Perfect for: oily roots, limp or dull hair, scalp congestion
Our Awards & Recognition
We’re proud to say Penny Black Organic has gained international attention for doing things differently:
Pure Beauty Global, Pure Beauty London, Green Edit, Australian Certified toxic Free & Vegan Choice Awards
🌱 Recognised for being one of the only fully certified organic professional hair care ranges in the world
💬 Loved by customers for real results, not greenwashing
Which Shampoo Is Right for You?
| Shampoo | Best For | Key Features |
| Purity | Sensitive, reactive scalps | Fragrance & essential oil free, ultra-gentle |
| Vitality | Dry or damaged hair | Hydrating, repairing, colour-safe |
| Density | Fine, thinning hair | Antioxidant-rich, promotes stronger hair growth |
| Clarity | Oily, flat hair | Detoxifying, adds volume and freshness |
Check your shampoo at home for these RED Flags?
❌ Polyquaternium-10
❌ Sodium Methyl Cocoyl Taurate
❌ Sodium Lauroyl Methyl Isethionate
❌ Benzyl Alcohol or Sodium Benzoate
❌ No visible certification label (like COSMOS Organic)
Want to Find Your Perfect Fit?
If you’re not sure where to start, take our short Hair Quiz [link] to get a personalised recommendation — or reach out to our team for advice.